SPAR SCOTLAND SUPPORTS HEALTHY LIVING WEEK WITH A HOST OF ACTIVITIES

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The leading convenience store group in Scotland, SPAR, is running a Healthy Living Week programme with a host of activities taking place online and in SPAR stores around the country. The event is being fully supported by SGF Healthy Living Programme.

Running in SPAR stores and on social media from Monday 8th June until 15th June, SPAR has a number of exciting promotions and activities taking place to encourage everyone to get involved.

Promotions on healthy products including the ‘fab four’ produce lines, where green and red apples, oranges and pears will be available in twin packs for only 89p in all Scottish SPAR stores.

The group has produced recipe cards with healthy recipes from Parentclub Scotland which will be on display in stores and on Facebook. Also on Facebook, SPAR Scotland will be running a ‘fruit faces’ competition where people are encouraged to design a funny face using fruits and vegetables with the winner taking away a PS4 as the top prize!

Colin McLean, CEO of SPAR Scotland, said: “As a long term partner, we are very excited to support the SGF Healthy Living Programme by hosting a new activity every day of the campaign either on our social sites or in our SPAR stores. As we move carefully out of lockdown, it is really important to eat healthy food, exercise and stay active.”

Launched in 2004 as a partnership between the Scottish Government, the SGF Healthy Living Programme (HLP) has made massive strides in helping improve the diet of Scotland’s consumers. SPAR Scotland has continued to support the programme and with this recent campaign, the convenience store group will be encouraging the sale of fruit and vegetables alongside a range of other healthy products.

HLP Director Kathryn Neil said: “We are delighted to be in a position to continue working with SPAR through these difficult times. It is more important than ever that we all stay fit and healthy. SPAR is aiming to put the fun back into fitness and health and this will be visible in their stores during health week. The work that HLP are undertaking with SPAR shows that even through a difficult period we can still guide and advise consumers to lead a healthy lifestyle through virtual platforms”.

SPAR Scotland is encouraging people to get fit with their families through daily exercise and healthy recipes. “We have created healthy recipes by working with Parentclub Scotland. We have also filmed some of our store staff showing examples of easy exercise routines that everyone can follow. In addition we have great promotions on a range of healthy products which we know our customers will enjoy,” added McLean.

The Healthy Living Week activity will be supported with marketing collateral in SPAR stores and via SPAR Radio.